Ideas

  • The Value in Building the Wrong Thing

    I’ve been thinking a lot about when to stop working on an idea. There’s a familiar product instinct that says weak ideas should be identified early, killed quickly, and denied the chance to waste more time. That instinct is useful. Taken too far, though, it creates a different problem: you can become very good at…

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  • The Prompt Box Is a Lie

    Reliable AI work depends on more than prompting. Bounded Creation defines where variation is useful and protects what should remain stable.

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  • Fresh Eyes Are a Feature

    The context that helps an AI build efficiently can also make independent critique harder. Better review starts by designing for controlled context.

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